Misaligned leadership teams cannot lead aligned organisations.

When leadership teams are misaligned, strategy stalls, organisations fragment, execution falters, and performance suffers.

91%

91% of executives believe that strategic alignment is important

14%

but 14% of executives strongly agree that their organisations are strategically aligned

2x

yet those organisations are more than 2x as likely to outperform their peers.

*Oxford Strategic Alignment Survey 2025

YOUR THINKING PARTNER

Professor of Management Practice,
University of Oxford | Author | Advisor

Jonathan is a globally recognised authority on strategic alignment, helping CEOs and executive leadership teams build coherent, aligned and higher-performing organisations.

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READ JONATHAN'S LATEST HARVARD BUSINESS REVIEW ARTICLE

Trusted by Leaders

Professor Jonathan Trevor is trusted by leadership teams operating in complex, high-stakes environments worldwide.

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  • Jonathan worked with us at ABM for eighteen months, collaborating with everyone from the Board to our executive and operational leaders. He helped us think more clearly and cohesively about our purpose, strategy, and organizational alignment. He is not a typical consultant — his frameworks and skilful facilitation enhanced our leadership thinking and fostered genuine alignment across the organization. As a result, we now have a clearer and more confident direction for the future.

    Scott Salmirs
    President and CEO, ABM Industries Inc.

  • Jonathan’s process challenged our Executive Board to think differently about strategic positioning, organizational capability, and design by asking precisely the right questions at exactly the right moments. His unique approach blends an exceptional ability to read the room with rigorous research insights, guiding leaders not on what to think but how to think through a candid, self directed journey of discovery. The result was clear strategic alignment uniting our leadership team around a long term vision and the steps required to achieve it.


    Zack Bingham
    Chief of Staff; The Winn-Dixie Company

  • Jonathan was able to take a leadership team mostly new to management from where they were (a group with a wide range of understandings and viewpoints) to where they needed to be (a singular one that clearly saw the challenge ahead of them). He prepared the team intellectually and emotionally to take on the realignment of the Institute to its fundamental purpose. To a person, team members had broad praise for his methods and knowledge – a delightful blend of rigor, humor, compassion, straight talk, case studies, and key business principles. The result was a team that was more practical, professional, and prepared for the work ahead.


    Ravi S. Rajan
    President, California Institute of the Arts

  • I have worked with Jonathan over several years, initially to take a holistic look at our organisation purpose and then to design an approach to addressing the challenge of often complex and competing priorities of aligning purpose with delivery. Jonathan’s approach to helping leaders achieve alignment as the number one priority has stayed with me through three strategy cycles and significant change programmes within a not-for-profit, purpose driven professional body.


    Dr Helen Pain MBE
    Chief Executive, Royal Society of Chemistry

  • Jonathan Trevor is one of the clearest thinkers on organisational alignment I have encountered. His work, including Re:Align, captures something many leadership teams intuit but often struggle to implement. Jonathan combines deep academic rigor with a pragmatic understanding of how complex enterprises function. His framework gives leaders practical ways to diagnose misalignment, clarify priorities, and ensure strategy, structure, and execution move in concert.


    Martyn Etherington
    Chief Marketing Officer, BMC Software

  • Jonathan Trevor has, over a period of several years, consistently enlightened, challenged and stimulated the newly promoted generals on the Army Generalship Programme; without question, his work has enhanced the Army’s operating effectiveness.


    Maj Gen Dr Andrew Sharpe, CBE
    British Army

  • Working with Jonathan Trevor was a true shift in perspective. His Strategic Alignment Framework is not just a model; it is a lens that transforms how you think and lead. He brings rare clarity to complexity and shows why organisations fall short of their potential and how to close that gap. An exceptional sparring partner, he challenges and elevates your thinking with precision.


    Philippe Clarinval
    General Manager, Prince de Galles

  • Jonathan Trevor elevated our leadership conversation to new levels and engaged the team in visioning the future and aligning to it.


    Muoi Lien
    Chief of Staff, Taskize

Leadership alignment creates strategic alignment.
Strategic alignment creates organisational performance.

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How leadership teams create alignment

Leadership alignment is not achieved through better communication or stronger relationships alone.

It is created when disciplined leadership teams develop a shared understanding of the enterprise and translate strategic decisions into organisational reality.

Jonathan’s role is to guide that process using research-based frameworks refined through more than two decades of scholarship and advisory practice.

  • Creating a shared understanding of purpose, strategy, capabilities and organisational effectiveness.

  • Using research-based frameworks to resolve trade-offs and align leadership around the choices that matter most.

  • Ensuring leadership decisions are reflected consistently in capabilities, structures, systems and governance.

  • Creating the organisational coherence that enables strategy to be executed consistently and successfully.

HOW TO WORK WITH JONATHAN

Leading ideas that shape leading practice

Jonathan’s research and advisory work over the past two decades have produced a practical body of thought that helps leadership teams align, make better decisions and improve organisational performance.

Read - Insights on strategic alignment, purpose, and organisational performance. Exploring how alignment is created across complex organisations.

READ

Listen - Conversations on how leadership teams think, align, and act. Exploring the realities of strategy, trade-offs, and decision-making in practice.

LISTEN

Apply - Align and Re:Align provide a structured understanding of how organisations create and sustain alignment over time.

APPLY

Start a conversation about your leadership alignment challenge

If strategy is not translating into results, decisions feel slower than they should, execution is inconsistent, or your organisation feels fragmented despite everyone’s best efforts, the underlying issue is often a lack of leadership alignment.

If that sounds familiar, I’d be delighted to start a conversation.